HDR News You Can Use

February 22, 2015

Welcome again to HDR News!


2015 UNIFIED COLOR HDR CONTEST

It’s the dead of winter and a most amazing time for photography.  Glorious light reveals itself in all forms from clear air, high-contrast direct sunlight to the subtly muted soft light of a snow storm.  This is the time to be shooting your entry for this year’s event.  We’ll be officially announcing the contest late next month.  Leading up to the announcement we’re displaying many of the finalists in the 2014 contest on our blog and on our Facebook page.  Check out both outlets for new images and commentary which we change often.  Here are some recently posted examples.

Marc Lombardi-275              Dr Sandaire DCS-250     Luke Shearer-4-250


 SINGLE IMAGE HDR

Single Image HDRMany of our software users believe that you always have to merge multiple images of the same scene with different exposures in order to use HDR software.  You may be surprised to learn that HDR software is extremely useful on single images as well.  The benefits of great HDR processing are especially valuable for images where the important area of the image has gone dark due to your camera averaging bright light and dark shadows across the scene.   Our V.P.  of Marketing, John Omvik produced a great video showing you how to use HDR Express 3 on a single image.  Definitely check it out on our website because the information in the video applies to HDR Expose 3 and 32 Float v3 as well and the info could turn a throw-away image into a real “keeper”.


INTERESTING PHOTO INFO FROM AROUND THE WEB

Right Time33 Images Taken At The Right Moment –   One of the huge benefits of digital photography is you don’t inhibit your shooting because there is a meter in the back of your mind counting film and processing costs.  Now we just shoot away and the results often surprise us.  Here’s a collection of amazing images clicked at exactly the right moment.  http://www.boredpanda.com/perfectly-timed-photos-3/

Smartphone To Museum - 275

Smartphone To Museum – How many times have you been in a conversation about photography and the conversation goes to smartphone cameras?  We always hear that “smartphone cameras are amazing now” and, they are.  So much so that  hundreds of people are exhibiting their Instagram images at “Mobile Photo Now,” which is on display through March 22 at the Columbus Museum of Art in Ohio.  Check out these images and you’ll never view smartphone photography the same way again.  http://lens.blogs.nytimes.com/2015/02/10/from-smartphones-to-museum-walls/?WT.mc_ev=click&WT.mc_id=NYT-E-I-NYT-E-AT-0212-L13&nl=el&nlid=28688559&_r=1#

Maisel-275Jay Maisel – If you’re into photography you’ve heard of Jay Maisel.  Some of his commercial accomplishments include five Sports Illustrated swimsuit covers, the first two covers of New York Magazine, the cover of Miles Davis’ Kind of Blue (the best-selling jazz album of all time) and way, way more.  In fact he is one of the most prolific photographers in the world.  An article running on the Imaging-Resource website contains a fantastic yet short documentary video about Maisel that you need to see.  The article contains a quote that we really take to heart, “Any picture that I’ve done, that’s really worth anything, I’ve been terrified the entire time I was shooting it. If you’re not scared that you’re going to lose it, it ain’t that great [of a] picture.”      http://www.imaging-resource.com/news/2015/02/11/an-inspiring-look-into-the-life-and-work-of-jay-maisel

Feeling Like You Need A Bit Of A Jolt? – If you want to get your photo juices going why don’t you try the latest versions of HDR Express, HDR Expose and 32 Float by downloading a free, 30- trail version.  You’ll be happy you did!

HDR Expose – http://unifiedcolor.com/download-hdr-expose-3

HDR Express – http://unifiedcolor.com/download-hdr-express-3

32 Float – http://unifiedcolor.com/download-32-float-3

Don’t forget to download our free guide “Five Steps To Great HDR Photography”  https://unifiedcolor.leadpages.net/five-steps-to-great-hdr-photography/

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